Program
Skills, Talent & Development
Thought Leadership

Operator-to-CEO

A practical executive leadership program for Alberta trucking companies, designed to give owners tools and frameworks to scale beyond founder dependencies. Build leadership systems, strengthen decision-making, and grow your business through the Alberta Logistics Centre of Excellence in partnership with AMTA.
Date
Fall 2026
Duration
4 Days
Location
Calgary, AB
Format
In-Person
Registration
Invite-Only
Start Date
October 1, 2026
Duration
4 Days
Location
Calgary, AB
Format
In-Person
Registration Deadline
TBD

Program Overview

Operator-to-CEO Is a practical executive leadership program for Alberta trucking company owners ready to scale beyond founder dependency. As trucking companies grow, owners often become the bottleneck for critical decisions, limiting the organization's ability to scale sustainably. This program addresses that challenge by equipping participants with the following:

  • Leadership systems
  • Decision frameworks
  • Management capabilities needed to transition from working in the business to leading the business.

Delivered in person at the Alberta Logistics Centre of Excellence office (Suite A, 2411 4 Street NW, Calgary), the program consists of four highly interactive half-day workshops delivered over eight weeks. The experience emphasizes practical application through facilitated working sessions, peer discussion, real business scenarios, and implementation between workshops rather than theory alone.

Participants leave with:

  • Practical tools
  • Stronger leadership systems
  • Improved decision-making processes
  • A clear framework for building a business that can grow beyond founder dependency.

Contact us to be added to the Registration Waitlist.

OPERATOR-TO-CEO

What You'll Learn

Throughout the program, you will develop the systems required to build a more scalable trucking business.

01

Workshop 1

Identifying the Owner Bottleneck

Discover where your business depends too heavily on you and identify the decisions preventing growth.

02

Workshop 2

Building Your Second-in-Command

Develop leadership capacity inside your company and define how responsibility will be shared.

03

Workshop 3

Making Optimal Business Decisions

Create decision rules that improve customer selection, lane profitability, pricing, and operational consistency.

04

Workshop 4

Becoming the CEO

Bring everything together into a practical roadmap for the next 90 days.

Target Audience & Fit

  • Alberta trucking companies operating approximately 5-10 power units
  • Owner-led and family-owned businesses
  • Companies preparing for growth
  • Owners who want to delegate with confidence
  • Emerging leaders preparing to become a second-in-command
Where possible, companies are encouraged to send both:
  • The Owner / President
  • An emerging Operations Manager or Second-in-Command

Key Learning or Business Outcomes

Every participating company will complete the program with:

  • Owner Bottleneck Map
  • Second-in-Command Development Plan
  • Customer & Lane Decision Filter
  • Decision Rights Matrix
  • 90-Day CEO Transition Playbook
  • Practical management tools that can be implemented immediately

Why This Program Matters Now

Alberta’s trucking sector is dominated by small, owner-led companies. Many grow successfully through experience and operational expertise, but around 7–10 trucks, growth often begins to stall. This has contributed to a gap between Alberta’s many small operators and its larger carriers. Helping more locally owned trucking companies move through this stage creates a stronger middle of established businesses with greater capacity to invest, innovate, create jobs, and compete. Operator-to-CEO is designed to help more Alberta operators take that next step.

Program Lead

Peter Fenwick
Fenwick & Associates Inc.
Peter is an executive leadership advisor and program designer who has worked with executive teams from 100 established companies across sectors. As Program Lead for Operator to CEO, he combines that experience with direct input from Alberta trucking owners to build practical tools for stronger decisions, stronger leaders, and less owner-dependent companies.

Delivered in Partnership With